E-marketing

Email Marketing is well established as a vital part of your online marketing. There are plenty of good reasons to get started:

  • Email marketing is more affordable than direct mail
  • The returns you will get from a good email marketing campaign will out-perform other forms of direct marketing
  • Emails arrive in your customers' inbox pretty much straight away which means you start seeing results almost immediately
  • Email marketing campaigns can be accurately measured by using web statistics
  • Emails can be personalised and specific to your target audience to boost response. You can even segment your lists using a variety of criteria or interest groups so that your emails go to the people most likely to respond
  • People respond quicker to email than direct mail. The call to action is clear and easy for the customer e.g. "Click here to take advantage of this offer", or "Click to learn more about this service"

Our service

  • Blue Planet offers a fully managed and personal service
  • Professional HTML email design to fit in with your existing branding
  • Send us your email list as an Excel spreadsheet and we will do the rest
  • Provide us with your content and we will compose and layout the email for you
  • We send test emails to make sure everything looks right before sending to your email list
  • We will add a sign up form to your website to increase the size of your list
  • We will schedule your email campaigns to run at the times you want
  • Automated unsubscribe functions are included
  • We provide reports on number of emails opened, number of unsubscribes, who clicked which links, etc

What next?

Got a project, need advice or just want to say hello? Get in touch